SUSTAINABILITY

Sustainability is one of our core values and it represents everything we do.

GREEN TECHNOLOGIES

Our yarns are sourced from suppliers that invest in green technologies, prioritizing sustainability. We pride ourselves on investing in the most intelligent cashmere yarn production facility globally, aligning with our core value of sustainability and innovation.

ETHICAL AND SOCIAL RESPONSIBILITY

We're committed to ethical and social responsibility, ensuring transparency from raw fiber sourcing to production, upholding rigorous monitoring for the highest quality and ethical standards. Please reach out to our Customer Service team for any questions on yarns or fiber sourcing.

CERTIFICATIONS

Our partnership with ethical suppliers and dedication to new manufacturing techniques reflects in the quality of our yarns. Our yarns have earned a wide range of certifications to reassure you of our unrivaled quality control and belief in sustainable initiatives.

Sustainability & Fiber Origin

1. GOTS (Global Organic Textile Standard)

   • For organic fibers like wool

   • Ensures ecological and social criteria throughout processing

2. OEKO-TEX® STANDARD 100

   • Tests for harmful substances in yarns

   • Often required for skin-contact textiles

Animal Welfare (for wool and other animal fibers)

• RWS (Responsible Wool Standard)

  • Certifies wool from farms that meet animal welfare, land management, and supply chain traceability standards.

Environmental Footprint & Transparency

• bluesign® APPROVED

• • Ensures safe chemicals and sustainable practices in the entire textile production chain, including yarns

• Cradle to Cradle Certified™

  • Focuses on circularity, including material health, reuse, and clean energy

  • Sometimes applied to yarns or fabrics

Chain of Custody & Traceability

• Textile Exchange Content Claim Standard (CCS)

  • Supports tracking of certified material content through the supply chain

• ISO 14001 (Environmental Management Systems)

  • Not fiber-specific, but some yarn mills may be certified under it

For Specific Fiber Types:

• Fair Trade Certified – for ethically sourced wool

ECO-PACKAGING ALLIANCE

As proud members of the Eco-Packaging Alliance, we are committed to exclusively using sustainable packaging for all our product packaging. This commitment places us within a global community of like-minded brands working collectively to promote responsible supply chains and reduce environmental impact. With every order you place, a tree is planted through our indirect partnership with One Tree Planted, supporting global reforestation efforts and helping offset shipping-related carbon emissions. 

Our Eco-Alliance Badge is more than a symbol—it reflects our dedication to transparency, conscious commerce, and a more sustainable future.

GARMENT BAGS AND POLY MAILERS

The individual and shipping packaging used for our products is made from 100% recycled ocean-bound plastic—waste collected within 50 km of coastlines in Southeast Asia, where it’s at high risk of entering the ocean. By partnering with local communities and paying fair wages to collectors, the packaging not only helps clean the environment but also creates meaningful social and economic impact. The collected plastic is processed in BSCI-certified facilities, ensuring ethical production standards and full traceability.

Compared to traditional packaging, our packaging offers a significantly lower environmental footprint—75% less than virgin plastic mailers and even 30% less than recycled paper, according to independent lifecycle assessments. Designed to be durable, reusable, and recyclable in soft plastic streams, they support 13 of the UN Sustainable Development Goals and are available in various formats like mailers, garment bags, and pallet wrap, offering an innovative and responsible solution for sustainable packaging.

FSC CERTIFIED PAPER

Our eco-fabulous hangtags and Thank You Cards are FSC-Certified -Sustainable Branding with minimal Eco-Footprint.

Our FSC-certified hangtags are made from paper sourced from responsibly managed forests approved by the Forest Stewardship Council (FSC®), ensuring ethical, sustainable, and traceable production. By using these tags, our brand demonstrates a commitment to environmental responsibility, forest conservation, and ethical sourcing. Our FSC-certified hangtags support sustainability without compromising on quality or design.

In addition to above, our eco-fabulous hangtags are 100% recyclable and home-compostable!

HANGTAGS PRINTED WITH SOY-BASED INK

There is soy-based inks used in our product hangtags. Soy-based inks are better for the environment because they are made from renewable soybeans rather than petroleum, reducing dependence on fossil fuels. They emit lower levels of volatile organic compounds (VOCs), which improves indoor air quality and reduces air pollution during printing. Soy inks also offer brighter, more vibrant colors, meaning less ink is needed overall. Additionally, they make printed materials easier to recycle, as the ink is easier to remove during the de-inking process—leading to cleaner paper pulp and better-quality recycled paper.

SUSTAINABLE TISSUE PAPER

Our tissue paper is a thoughtfully crafted, eco-conscious choice designed to elevate the unboxing experience without compromising the planet. Made from recyclable materials, it reflects our commitment to sustainable packaging. With its luxurious feel and minimal environmental impact, the tissue paper is not only high-quality but also compostable and plastic-free—making it a preferred option among our eco-conscious customers. By choosing our product, you're embracing packaging that is both beautiful and kind to the earth.